When it comes to artists in the industry performing and
showcasing, whom do we really know runs the show behind the scenes? There are so many DJ’s, Up and coming
artist’s and the management that they bring or that they need is all part of
the equation. But who is the man or
woman that has the microphone that’s walking around to gather everyone up and
sometimes next to the DJ? Lets just say that person right there is the “Hype”
Man.
Today I had the opportunity to interview Leon Pace, one
third of Supreme Cream Team. Originating
from Hinesville, Georgia Supreme Cream Team was established in 2008 and it is
still going. Leon, Sharon and Capone are
brothers that stood up the team. They
all come from different walks of life and can carry multiple disciplines. With all their talents, resource and network
they have put all of their knowledge together and put it out on the table and
with that said their business has blossomed throughout the years that artists,
promoters and managers have requested their services.
My brief interview with Leon is as follows:
LegaZy D PromotionZ Management Group: Well Good afternoon
Leon and This will be brief and we will be on our way.
LegaZy D PromotionZ Management Group: What is your title and
what do you do within the company?
Leon: We do not
really have titles, when we started we had said to each other (Sharon and
Capone) that we would just do our thing and that we would do our own leg work
without a street team.
LegaZy D PromotionZ Management Group: Have you ever encounter
people that have tried to trick you into the business with any promotions in
your years with the company?
Leon: Most
definitely, we have had a couple people try to mess us over and try to take over
our hustle. When I say our hustle, it’s
like taking the time to talk to which involves money! Time is always money and that we both know
from being prior service in the Military that you cannot trust anyone. You must verify and trust. I have been a people person and carried my
discipline from my upbringing. There was
an instance just a couple months back where the promoter and or the booking
agent were not in line with everything and my brothers and affiliates from the
team had to verify the artist and whether he was performing or not. We ended up having to drive all the way to
Alabama. Just so happens that one of the
affiliates from the team was from Alabama. So with that said the artist did in
fact show up there and we had got a free performance from the artist since we
had to go through the unverified situation. Everyone was satisfied.
LegaZy D PromotionZ Management Group: How do you separate
the people from the problem when you do your negotiations with artists,
promoters and managers?
Leon: Like you said
earlier when you introduced yourself.
Everything is black and white.
Once negotiation starts when an incident that there is an artist no show
and it becomes a loss for our company.
We are family oriented company where we all have bills and children to
feed and like we talked about, time is money.
Everything is on a proposal and a contract whether adjustments have been
arranged, it will annotate in the contract for the event that they want the
company to host.
LegaZy D PromotionZ Management Group: How do you handle
positional bargaining tactics within your location?
Leon: Well like we
previously talked about, when people talk about Savannah, Georgia; everyone
knows where that is at, but when you mention Hinesville, Georgia everybody is
like where is that? Hinesville is a
little town southwest of Savannah and an hour or so from Jacksonville,
Florida. We have to do a little more for
instance put out flyers and go around to the surrounding smaller towns to promote
what artist we bring in Hinesville.
LegaZy D PromotionZ Management Group: Can you give me an
example of how you worked toward mutual benefit when you were negotiating a
deal with the artist in regards of the Alabama event?
Leon: The person that
we were dealing with didn’t inform us about the artist and the no show that
happened in Alabama just made it more complicated for business because one of
the affiliates was from Alabama and it made him and his crew look real bad. Which was soon determined months later after
the promoter had called back. Although all
agreements were in black and white things happen and lack of communication
became an issue. We later made it clear
to the middleman or the booking agent that business doesn’t work that way and
it was very unprofessional. However, the
artist did come through and performed for free due to the issue and we have
developed a better relationship with the artist.
LegaZy D PromotionZ Management Group: Last question. How can your company be reached?
Leon: Anyone can
reach us at yeahbuddy81@gmail.com, Supreme
Cream Team on Facebook and @MrYeahBuddy81 on Twitter.
LegaZy D PromotionZ Management Group: Well Leon Thank You for sharing your story
with us. Keep up the GREAT work “Supreme
Cream Team” in motivating and making sure that all the venues are hyped in
Hinesville, Georgia and surroundings.